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战略管理(英文版)第二章小结英文及翻译

上传者: 2019-07-13 11:48:27上传 DOC文件 30KB 热度 26次
Abussiness-levelstrategyisanintegratedandcoordinatedsetofcommitmentsthefirmuserstogainacompetitiveadvantagebyexploitingcorecompetenciesinspecificproductmarkets.Fivebussiness-levelstrategies(costleadership,differentiation,focusedcostleadership,focuseddifferentiation,andintegratedcostleadership/diff
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